http://www.potsaa.com/garden-club/
I am doing a project and need to know what is important to garden club members to send them an e-mail?
I am a co-op student and my marketing project is to garden clubs e-mail and offer free samples of garden products company where I work does. The products are more expensive electronic items for clubs will be given the choice of one of three products. I need to know how to deal with clubs my initial email, so I want a taste of what they value most (eg fresh produce, education, etc..) Should I just email and say "Product free "or send their research on a problem and how products help to solve? Anything else? This will help me choose my approach to obtain the largest response to my campaign. Any Insight from gardeners / club members would be appreciated!
Hi, I am the president of a garden club. Garden Club members always like free things, but they are dedicated gardeners that would want an "education" on products, too. Choose something that is "sticky" which refers to the product and how a gardener would be "happy to use the component in order to make their plants grow better, brighter, bigger, etc. Or they show the "value" of the product helping to save $ $ $ in the long term. People will pay for a lot of money if they know that this will really make a profit for a long time. You can email me at: coronadohasitall@yahoo.com and I might even give you the e-mail to other clubs or members.
Danijel Baric pres. B Cool @ Garden Club (Local Heroes)
